Client: Evolve Branding
My Role: Graphic Designer
Year: 2020
Overview: Evolve Branding is a design agency out of Yaletown in Vancouver, British Columbia. With 3 distinct divisions, the branding firm is able to cater to projects in many industries. The Design Division is responsible for Branding, Graphic Design, Website Development and Marketing Collateral.
Project & Process: The project brief was to redesign the current whitepaper. By choosing different colors and a better hierarchy the information is more legible and the most important information can be processed first. The color of choice are set by the logo of Evolve Branding.
Solution & Result: A visually appealing and clearer brand guidelines with following the old style and adding valuable explanation in other sections to show the consistency of colours and identity of the brand.